An Interview with Foxtrot Market Austin
Foxtrot celebrates local food and makers that align with its mission and values.
The 2nd Street District Foxtrot location is a tribute to the city's food and culture.
Foxtrot will introduce engaging initiatives, offering exclusive offers and parties, including discounted treats and local favorites.
The Foxtrot Membership program offers rewards, discounts on alcohol, in-house pours, and exclusive product pricing.
Foxtrot's patrons can expect an extensive range of offerings, from everyday essentials to a signature all-day cafe experience.
The grand opening of Foxtrot Market has introduced a refreshing concept that redefines the traditional grocery shopping experience. It boasts a thoughtfully curated selection of artisanal products, locally sourced produce, and gourmet treats. Foxtrot Market isn't just about shopping, it's a destination that fosters a sense of community. Every aspect of Foxtrot Market is designed to create an immersive and delightful experience for its patrons.
We took some time to chat with the local Foxtrot Austin team to get an inside look into the success and vision of the 2nd Street District location.
Q&A With the Foxtrot Austin Team!
Q: What are you most excited about for the new location in the 2nd Street District?
A: With each new Foxtrot in Austin, we're so thrilled to celebrate both our mission and values as well as all of the amazing food and local makers the city thrives on. We're a community of food people and we love that we get the opportunity to share our expansive curated food and beverage offerings with the 2nd Street community each and every day.
Q: What does a presence in the 2nd Street District mean to Foxtrot?
A: Our co-founders Mike LaVitola and Taylor Bloom conceived of Foxtrot while living in Austin and pitched the brand at SXSW. After bringing their vision to life and opening a number of locations across Chicago, D.C. and Dallas, the former Austinites brought Foxtrot back to where it started. Being a part of a city that means so much to our team and a city that exemplifies Foxtrot's passion for food and culture is only amplified by our presence within downtown Austin and city hall itself.
Q: Is there anything proprietary to this location vs. others?
A: The 2nd Street District location is within city hall (the FIRST Foxtrot in a civic building!) and features a large covered patio, hand-painted signage by Chicago Sign Systems, photography by Morrison Hotel Gallery and furniture by Crow Works. The space was developed by Foxtrot’s in-house design team in partnership with Scott Magic, Magic Architecture, as Architect of Record.
Q: Does Foxtrot have anything planned for this location that is new or exciting?
A: As Foxtrot continues to grow in Austin, we're constantly exploring innovative ways to spread our mission and feel confident that Foxtrot Downtown 2nd Street will be pivotal in sharing those initiatives with our customers. Through August 25th, the downtown 2nd Street community can enjoy our Summer Weekend Club every Friday featuring exclusive offers and parties like $2 deluxe ice cream bars, discounted house wine pours, and tastings of local favorites. They'll also get to partake in samplings of our Nonni-style pizza and warm chocolate chip cookies. Looking ahead, customers can expect our new menu launch on 9/5 to celebrate all that fall has to offer and new, exciting private label items heading into the rest of 2023.
Q: How will Foxtrot engage with the community at this location?
A: The team at Foxtrot leads with our love of food. From our leadership team, to merchandising, marketing, and store team members, we all feel the same way--we want to share the best of the best from up and coming makers to local favorites to our own private label products. Foxtrot engages with our communities by serving as a neighborhood destination where natives and visitors alike gather and celebrate our mutual food obsessions. As with all locations, the best way for us to engage with our customers and vice versa is through Foxtrot's Membership program and the benefits our program offers. The more you engage and shop with us, the more rewards you get: top-notch discounts on alcohol, Member priced in-house pours, and access to the best products at exclusive pricing. We also offer 5 minute cafe pickup to ensure our community is well fed and caffeinated in great time to make their day that much better.
Q: What can patrons expect to find when they visit Foxtrot 2nd Street District?
A: Patrons of our Downtown 2nd Street location can expect the classic (and expansive) Foxtrot offerings our customers know and love-- everyday essentials alongside a signature all-day café experience including freshly made avocado toasts and Nonni-style pizza, complete with thoughtfully sourced coffee, seasonal café drinks like our Iced Tiramisu Latte and our Fruit Loop Matcha (and soon returning fan-favorite Pumpkin Pie Latte), fresh smoothies, breakfast tacos, rotating chef-prepared salads and bowls to ensure their shopping doesn't get stale, and delicious grab-and-go meals for lunch and dinner. Our customers can always expect to find new, emerging brands that they'll fall in love with and soon become staples in their daily lives.
Conclusion
Whether you're a resident or an Austin explorer, Foxtrot Market in the 2nd Street District is an absolute must-visit. Immerse yourself in the convenience, culinary delights, and community that await you. Don't hesitate—head over to Foxtrot Market and let your senses be delighted in this urban haven of culinary treasures. Join their growing community of food lovers and experience the magic for yourself.
For more info on Foxtrot Market and many other locations, check out our website and explore!