Dining
The Well’s Giving Tree Initiative – Now thru December 22
Join The Well in spreading holiday cheer with its annual Giving Tree Initiative! Now through December 22, they are collecting new toys, coats, and essential items to benefit SAFE, a local organization dedicated to ending abuse and providing vital support to those in need.
To make an even greater impact, The Well will match all donations, doubling the community's efforts to bring warmth and joy this holiday season. Stop by, give generously, and help make the holidays brighter for those who need it most.
Together, we can make a difference!
Jo's Coffee Holiday Happenings
🎄 Ho Ho Jo's
Sunday, December 15 | 10 AM – 12 PM
Get into the holiday spirit with Jo's Coffee and Tecovas! Bring the whole family for a morning of festive fun, including photos with Santa and free coffee (while supplies last). It’s the perfect way to spread cheer and sip something warm this holiday season.
🐾 Pups on the Patio: Bulldogs Meetup
Saturday, December 21 | 12 – 3 PM
Calling all Bulldogs! Join us at Downtown Jo's for our breed-specific dog meetup. Let your furry friend mingle with their peers while you enjoy coffee, conversation, and lots of tail wags. This is part of Jo’s new monthly dog meetups happening across all locations — come share the love and the pets!
Don’t miss out on the holiday fun at Jo’s!
Welcome Serenade to the 2nd Street District!
A new culinary gem has arrived—Serenade is now open, blending classic brasserie charm with bold Texan flavors! This versatile all-day dining destination is perfect for everything from relaxed bites to grand celebrations. Enjoy:
Al Fresco Dining
Two Private Dining Rooms
Spacious Indoor Bar & Seating
BarChi Sushi
Try $2.50 sake bombs, $6 house wines, and $8 specialty martinis, plus non-alcoholic options like refreshing Strawberry Lemonade. Plus, groove to live DJ sets every Friday and Saturday from 9 PM to midnight.
Happy Hour:
Monday-Saturday 4–7 p.m.
Sunday all day
Reverse Happy Hour:
Friday-Saturday 10 p.m.–Midnight
Live DJ:
Friday-Saturday 9 p.m.–Midnight
RedFarm
Weekend Dim Sum Brunch
Saturdays and Sundays from 11 a.m. to 3 p.m.
RedFarm’s dim sum weekend brunch or dinner is perfect for those looking to enjoy a modern take on Chinese food. Menu highlights include RedFarm’s classic “Pac Man” shrimp dumplings, pork & crab soup dumplings, gold scallion pancakes and more, in addition to the full dinner menu.
Happy Hour
Weekdays from 4 to 6 p.m.
RedFarm’s new happy hour features discounted small bites as well as $10 specialty cocktails and wines by the glass, $5 bottled beers and $9 well spirits.
Shopping
BONOBOS– Donation Drive
Now thru Dec 31st, Bonobos is partnering with 2 local organizations in Austin to provide gently used, work appropriate attire for men and women in need to help them get back on their feet!
We are offering a 15% off Discount on purchases $150+ to say thank you for giving back!
Give us a call or feel free to book an appointment at our
2nd Street Location and we will get you taken care of!
Ten Thousand Villages – Now Open!
The holidays are here and Ten Thousand Villages is officially open on 2nd Street! Ten Thousand Villages is connecting communities through handmade, fair-trade crafts. Discover unique gifts, home decor, clothing, accessories, and more!
Your purchase helps support and empower marginalized artisans all around the world. Shop with intention and make a difference at Ten Thousand Villages.❤️
Brandy Melville – Now Open!
Come on by and greet the newest addition to the 2nd Street District. Give them a warm Texas welcome, y'all!
Explore their trendy, cool, and must-have fashion. Brandy Melville shines on social media, especially Instagram, where they showcase the latest styles and connect with fans.
Bonobos
Buy More, Save More Bundle Deals!
Whether you are looking for new fall styles or wardrobe essentials for work and play, Bonobos has you covered! Come to our GuideShop on 2nd Street to take advantage of our in-store exclusive Bundle Deals!
THINGS TO DO
RIDE Indoor Cycle
Get ready to Ride to 25 at RIDE Indoor Cycle! Ride 25x until Dec. 31 and earn an exclusive #RIDETO25 shirt + 5 free classes to kickstart your fitness journey in 2025.
Embrace the energy, camaraderie, and excitement of the RIDE Tribe — it’s the most fun you can have on a bike!
Live Entertainment at ACL Live – All Month Long
Celebrate the season with a spectacular lineup of shows at ACL Live! From the festive sounds of Mariachi Sol de México de José Hernández to heartwarming Jelly’s 12th Annual Christmas Jam benefiting Austin FireFighter Relief to an unforgettable night with Murray & Peter Present: A Drag Queen Christmas; there’s something for everyone to enjoy.
Don’t miss your chance to experience unforgettable performances and create lasting memories this holiday season.
Check the schedule and grab your tickets today! 🎶
Elevate Your Experience at ACL Live
Opry Entertainment has announced that PNC Hall, the latest guest enhancement in Block 21, is officially complete! PNC Hall provides guests a premium pre-concert pass with entry into a special event space adjacent to ACL Live and W Austin. Beginning August 31, music fans at ACL Live can purchase a PNC Hall: Premium Pass to access PNC Hall during select shows. With this all-inclusive ticket, guests can enjoy complimentary drinks from the private bar with premium spirits and appetizers from the W Austin catering team. The PNC Hall: Premium Pass is available for select concerts for an additional $105.
Discover the All-New W Austin!
After an exciting $60 million renovation, W Austin welcomes guests to experience a fresh blend of luxury, local flavor, and Austin’s signature vibrancy. From reimagined rooms to stylish new spaces, the W Austin is the ultimate retreat for curious and free-spirited travelers. Highlights include:
2nd & Roast: Start your day with locally roasted coffee from Medici and chef-crafted French-inspired bites. By evening, sip on creative espresso cocktails for a perfect pick-me-up as the vibe transforms.
Living Room: A redefined lobby experience that flows with Austin’s rhythm, anchored by a stunning gold bar inspired by a trumpet’s curves. By day, it’s a serene escape; by night, it becomes a lively hotspot with performances by Austin’s best DJs.
Blue Room: The hidden, reservation-only cocktail bar with rich midnight blue decor, gold accents, and custom cocktails from Austin’s finest mixologists—a true oasis for the cocktail connoisseur.